“If You Are Going Through Hell, Keep Going.” Churchill

Installation view, Sabrina Amrani Gallery, 2020

“If You Are Going Through Hell, Keep Going.” Churchill (Production date: 2017–2019) functions as both a conceptual and physical gateway, positioning viewers to confront the interplay of propaganda and persona construction from the outset. Installed as the entry piece, this triptych vinyl print—derived from documentary stills of Winston Churchill sliding headfirst down a waterslide in the south of France—transforms a playful moment into a curated image of resilience and approachability, signaling the construction of personal myth even in leisure.

By requiring viewers to pass through Churchill’s carefully crafted persona, the installation underscores the serialized nature of propaganda and sets the exhibition’s thematic tone. “If You Are Going Through Hell, Keep Going.” Churchill thus serves as both threshold and thesis, framing an exploration of political influence and the enduring power of visual mythology within the public sphere.

Inkjet on vinyl
12’ x 8’